September 2025 has been a landmark month for the spirit of service and heritage in India's entrepreneurial landscape. Under the theme "MSME Seva Parv – 2025: Virasat se Vikas" (Heritage to Development), the Ministry of MSME has spearheaded a collective movement to empower traditional craftspeople and integrate our rich cultural legacy with modern economic growth. For the artisans of Kerala: from the weavers of Balaramapuram to the coir craftsmen of Alappuzha, this month marks a transition from localized skill to national enterprise.
Commemorating Two Years of PM Vishwakarma
A primary highlight of September 2025 is the second anniversary of the PM Vishwakarma Scheme, launched on September 17. Within just two years, the scheme has achieved a 100% registration target, successfully onboarding 30 lakh beneficiaries across 18 traditional trades. This milestone reflects a massive push toward providing end-to-end support to those who work with their hands and tools.
Key Achievements as of September 2025:
- 1. Comprehensive Skilling: More than 23 lakh Vishwakarmas have completed basic skill training, with over 7.7 lakh achieving advanced certification this year alone.
- 2. Financial Inclusion: Over 5 lakh artisans have received collateral-free "Enterprise Development Loans" at a subsidized interest rate of 5%, totaling more than ₹4,300 crore in sanctioned credit.
- 3. Digital & Toolkit Empowerment: 10.57 lakh modern toolkits have been delivered directly to beneficiaries' doorsteps via India Post, while 6.7 lakh artisans are now digitally enabled for modern trade.
Inclusive Growth via the National SC-ST Hub (NSSH)
Parallel to the Seva Parv celebrations, the National SC-ST Hub continues to play a vital role in fulfilling the mandate of 4% public procurement from SC-ST owned enterprises. With over 1.5 lakh beneficiaries to date, the NSSH has facilitated a 36-fold increase in procurement from these MSEs, providing them a direct pathway into the central government supply chain.
The Road to "Har Ghar Swadeshi"
The month also kicked off the Khadi Mahotsav (Sept 17 – Oct 31), designed to energize the spirit of "Vocal for Local". With the tagline “Har Ghar Swadeshi Ghar Ghar Swadeshi,” the initiative aims to increase the earnings of artisans. KVIC recently increased spinning wages to ₹15 per hank, while promoting traditional products on a global scale through MoUs with international partners.
How Zohani Facilitates This Transformation
At Zohani Consulting Services, we specialize in Complexity Simplified, acting as your strategic thought partner to navigate these heritage-focused schemes. Whether you are a traditional craftsman in Kerala seeking PM Vishwakarma registration or an SC-ST entrepreneur looking to participate in GeM Bidding, we handle the technical documentation and portal management so you can focus on your craft.
Our expertise ensures your Udyam Registration is correctly categorized to claim maximum benefits under the PMEGP or CGTMSE schemes, allowing your business to grow without losing policy support.
Conclusion
MSME Seva Parv 2025 is more than an event; it is a celebration of India's identity and its future as a developed nation. By honoring our Virasat (Heritage) and fueling our Vikas (Development), we are ensuring that every artisan in Kerala becomes a significant driver of a self-reliant and prosperous Bharat.
Heritage enterprises: fulfillable hero SKUs first
Craft units should list only what artisans can produce on promised lead times. Handmade variability needs honest catalogue tolerances. Formal identity (Udyam), brand protection and careful marketplace onboarding beat listing every SKU at once.
Entity structure for collectives must fit seller rules, clarify the workable model before portal spend.
- Trademark: trademark registration
- GeM: GeM onboarding guide
Action notes for Kerala teams reading this guide
Put renewals, audits and bid seasons on one shared calendar. Expiry surprises are process failures, not bad luck.
Never promise lead times or capacity your plant or team cannot keep. Over-acceptance and over-listing create rating damage that marketing copy cannot repair.
Convert this article into three dated tasks with owners within forty-eight hours. If portal work stalls, use the service CTA for structured Malappuram-based support.